Go to market strategy
Definition first steps to acquire critical mass of early adopters for the product/service
Federico Scattini
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Verified
- 3 projects
About the service
Definition value proposition and segments of possible early adopters, definition of acquisition channels and viral marketing strategies to reach critical mass (in case of platforms and market places how to generate supply/demand),
About the advisor
I have planned out GTM strategies for Google AdWords Express, Airbnb in traditional hospitality and Stileo (fashion aggregator).
Success story
I ll share it when we talk :)
More services by this advisor
About the advisor
Federico Scattini
Ex Google-Airbnb
Hey, I am experienced in hiring great sales teams, product-market fit analysis, churn analysis, competitive analysis, budgeting, P&L, online advertising and sales (consultative).
I have worked in online advertising, travel, fashion, fintech.
Countries
Italy, Poland, NamibiaIndustries
AdTech, Digital Services, Ecommerce, Marketplace/Platform/Networks, TravelTech