Go to market strategy

Definition first steps to acquire critical mass of early adopters for the product/service

Charbel Jean DE
  • Verified
  • 10 projects
  • 4.2
About the service

Definition value proposition and segments of possible early adopters, definition of acquisition channels and viral marketing strategies to reach critical mass (in case of platforms and market places how to generate supply/demand),

About the advisor

As an unconventional professional with extensive hybrid experience, I have been involved in strategy and partnerships, international expansions, technology, research, international trade, sales, start-ups, e-commerce, insurtech, market adaptations, consumer behaviour, mobile applications, digital marketing and distribution.

Success story

I consulted, established and managed new businesses under different regimes catering to international markets. I worked on 6 different entities in Lebanon, France, the UK, Cyprus and Iraq. I have all-round experience in start-up and corporate due diligence ranging from legal, regulatory to new business set up and management. I demonstrated fineness in setting up policies and business processes, infrastructure, logistics, design, marketing, human resources and operations with ownership of budgets, resources, KPIs, and P&L.


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About the advisor

Charbel Jean DE

Entrepreneur - consultant

As an unconventional professional with extensive hybrid experience, I have been involved in strategy and partnerships, international expansions, technology, research, international trade, sales, start-ups, e-commerce, insurtech, market adaptations, consumer behaviour, mobile applications, digital marketing and distribution.

Countries

Lebanon, France, Spain

Industries

Business services, Digital Services, Ecommerce, Entertainment, Retail
Startups 5
Experience 13 years
Money raised 1 M$
Advisory boards 0
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