Go to market strategy

Definition first steps to acquire critical mass of early adopters for the product/service

Egi Messito
  • Verified
  • 5 projects
  • 4.8
About the service

Definition value proposition and segments of possible early adopters, definition of acquisition channels and viral marketing strategies to reach critical mass (in case of platforms and market places how to generate supply/demand),

About the advisor

I will help you to define the right steps and spend wisely your initial capital. Your mission is not to acquire customers but useful information, kpis and insights for a VC to take a decision about your business.

Success story

EverUp.UK, Ninjastickers.com


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About the advisor

Egi Messito

Fintech, Lottery and Gaming expert

I am a former online gaming executive, entrepreneur in the past two years.
My Background is in gaming, lotteries and blockchain. Former director of the world's biggest online lottery bookmaker from 2009 to 2017.
In the online lottery business, I have been focusing on business development, hedging strategies and general management. COO and CoFounder of Fintech StartUp EverUP.

Countries

Italy, United Kingdom

Industries

FinTech, Games/Gambling
Startups 2
Experience 8 years
Money raised 1 M$
Advisory boards 0
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UpApps UG (haftungsbeschänkt), Wilhelm-Backhaus-Strasse 17, 50931 Cologne, Germany