Definition first steps to acquire critical mass of early adopters for the product/service
Definition value proposition and segments of possible early adopters, definition of acquisition channels and viral marketing strategies to reach critical mass (in case of platforms and market places how to generate supply/demand),
Business Development and Implementation of multiple go to market strategies
Multiple startups helped to increase traction
Désirée Dosch
Entrepreneur, Investor & Growth Strategy Expert
I have more than 15 years of international professional experience in segment strategy, growth strategy, business development, marketing and communication. I also have an MBA degree from Australia and South Korea in business strategy and entrepreneurship.
Countries
Switzerland, United Kingdom, GermanyIndustries
Business services, Content/Advertisement/Publishing, Digital Services, EdTech, FinTechUpApps UG (haftungsbeschänkt), Wilhelm-Backhaus-Strasse 17, 50931 Cologne, Germany