Go to market strategy
Definition first steps to acquire critical mass of early adopters for the product/service
federico giacomin
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Verified
- 4 projects
About the service
Definition value proposition and segments of possible early adopters, definition of acquisition channels and viral marketing strategies to reach critical mass (in case of platforms and market places how to generate supply/demand),
About the advisor
After 10 years as an entrepreneur in start up businesses in Europe and North America nowadays I'm helping startuppers to define the go to market strategy enhancing the company value proposition to differentiate from competitors, defining the buyer persona, segmenting the market, using all the marketing tools.
Success story
During the Covid 19 Pandemia I helped a start up in the tourism business to define the business plan, deck, pitch and the marketing strategy that led to raise € 800k from private placement and crowdfunding.
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About the advisor
federico giacomin
serial entrepeneur, mentor, strategy advisor
I worked in several industries and I had important roles in financials, sales, investments, retail, real estate, developing an all-around experience. Since 2004 I am a serial entrepreneur starting up companies in Europe and North America and in the last 4 years I'm helping start up to scale as mentor and strategy advisor.
Countries
Italy, SpainIndustries
Business services, Fashion/Design, Hardware/Devices, Leisure/Sport, Retail